Burk's Blog - Page 4 of 8 - Cygnus Applied Research

How Philanthropy Begins

…stories from donors about the first time they made a charitable gift

…how offering a flexible work environment can extend the tenure of good fundraisers

…why external training, not just on-the-job experience, is essential for anyone aspiring to management or leadership

…how a skilled and sensitive telemarketer created a lifetime donor

…what donors say makes a thank you letter superior

…noted improvements in acknowledgement and recognition over the past 10 years

…the connection between unrestricted gift fundraising and high donor attrition

…how a $1 recognition gift facilitated the lead gift in a capital campaign

…quotes from donors on why they give (from the 2013 Burk Donor Survey)

…the real value of fundraising events in a diversified approach to raising money