I like to see results, but I also like to feel good about the effort I’ve made to give. I am not seeking praise, just a simple note expressing sincere thanks without making a big deal about it. That’s enough to transform me from a barely connected donor to a cheerfully generous philanthropist.
It’s even easier these days to be scared about money and whether I can hang on financially. But when the fear takes hold, I have a solution that soothes my anxiety. I take out my checkbook and give money away. I’m not sure why that works, but it calms me down and lets me move on, knowing that things will work out in the end.

My inbox overflows with pleas for my support. I don’t know enough about whether any of these organizations are effective and I certainly don’t have the expertise or time to do the requisite research. So I do what I’ve always done, which is to give more to not-for-profits that I already support or with which trusted friends and colleagues are associated.

Donor-Centered Fundraising:

Penelope Burk’s evidence-based solution for raising more money in a changing giving environment

DONOR-CENTERED FUNDRAISING ™

What DONORS say will keep them loyal and inspire more generous giving

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Training and Services During COVID-19

ASK PENELOPE

Q: I was just reading your blog post on communicating with donors on social media from 2011. With social media becoming more and more a part of our lives, I wonder if you might have any advice on setting up a social media stewardship strategy for major donors today? We are a large regional charity and would like to surprise and delight our donors on social. 

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If you already know what you want…