Dear Louise: When I realized you had graduated in 1993, I just had to check the records. Yes, you were indeed in…
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Why In Memoriam Donors Don’t Give Again Commonly accepted thinking in fundraising is that it’s not worth trying to renew in memoriam…
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…noted improvements in acknowledgement and recognition over the past 10 years
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…how a $1 recognition gift facilitated the lead gift in a capital campaign
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…a perspective on premium (token gift) mailings and whether they help or hurt fundraising
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…how caring for your donors’ welfare during hard times will keep them loyal
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