Just Do It? No. In Fundraising, You Have to Do It Right
Why just any kind of thank you call, done whenever, by whomever is not donor-centered and likely won’t work.
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Why just any kind of thank you call, done whenever, by whomever is not donor-centered and likely won’t work.
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Recently, the Burk Donor Survey featured a report on why alumni do or do not give to their alma maters. I was…
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…the real value of fundraising events in a diversified approach to raising money
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…why Boards are reluctant to contribute meaningfully to fundraising
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…how fundraisers can help their Boards and CEOs understand the benefits of long-term fundraising
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…more on the confusion among Board members, CEOs and Fundraisers about who is responsible for what when it comes to raising money
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…confusion among Board members, CEOs and Fundraisers about responsibility for raising money
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…how leadership volunteers’ unique influence with donors is undermined by their own lack of confidence in fundraising
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